NEUROAESTHETICS

WHAT IS NEUROAESTHETICS

Neuroaesthetics studies what happens to the brain when expressing and experiencing beauty & art. There is growing research, including personal accounts from our own clients, that shows how beauty can deliver powerful health, well-being and longevity benefits. Our environment has always "spoken" to our human beings over thousands of years, and continues to do so. Without us even being aware, our nervous system responds subliminally to our environment - 95% are subconscious thoughts and reflexes. Ultimately our senses send cues to our brain and nervous system that affect the way we think, feel, and act in that space.

HOW DOES ELAN DESIGN INCORPORATE NEUROAESTHETICS INTO YOUR PROJECT?

Beauty is necessary to our mental, emotional, and physical wellness. Neuroaesthetics explores the intricacies of how our brain and body positively respond to art and a thoughtfully designed room.

Click on each principle below to learn more about the different ways we factor neuroaesthetics into each and every space.

LIGHT

Light is life, and is one of the most important design elements in a room. Good lighting carries us through a space. It improves our overall mood and reduces depression. Natural light, specifically, is important because it releases hormones that regulate our circadian rhythm.
The type of lightbulbs you use also have an effect on your mood because of the color, or kelvins, of that light. We typically want to control the brightness, color, and accessibility of illumination in that area to promote relaxation or focus.

BALANCE

Balance refers to the sympathetic and parasympathetic parts of our nervous system. In living things, homeostasis is the number one criteria to having a sense of health and well-being. Incorporating coherent, homey, and fascinating elements creates a well-rounded environment with a balance of simple and complex elements. This translates to an overall sense of internal comfort that is sustainable, promoting longevity.

BIOPHILIA

Biophilia is the emotional affiliation of human beings to other living things. Acoustics, scent, the feeling a soft breeze all create a physical response and perceived sense of pleasure. Some understand biophilia to be incorporating plants into a space, but biophilia encompasses 15 different experiences that include nature in the space, things that remind us of nature, and the nature of the space or the configuration of the elements within the room. Biophilia's effects have been proven to increase sales, speed up healing, enhance learning rates, and promote community cohesion.

ART

Art contributes to what is considered an "enriched environment". Spaces displaying art promote better neural connections. Art increases the ability of the brain to perform tasks by increasing the synaptic circuits. Artwork boosts resiliency, builds spacial cognition, reduces levels of pain, strengthens executive function, and increases mental, emotional, and physical wellness overall. The arts are being used as medicine around the world because they have the capacity to engage these neural systems that help the body heal, restore the mind, and elevate our spirits. Artwork translates into all areas of neuroaesthetics and instantly enhances the composition of the space, and the experience people have in that space.

PATTERN

Recognizing patterns meant survival in our primitive days. Though we've evolved, our primitive brains still function in assessing our surroundings. Fractals, known as fingerprints of nature, are repetitions of a pattern at different sized scales. These patterns are familiar to us from thousands of years ago and give us a sense of ease. We recognize these patterns to mean pleasure, which translates to our individual preferences when crafting our interior spaces.

COLOR

Colors have their own frequencies and vibrations. Because color is energy, it has biological effects. Some colors can change respiration, body temperature, and blood pressure. Our reaction to color is personal based on how we visually perceive color and the meanings we associate with those colors. When designing your environment, it is important to coordinate colors to evoke specific brain wave activity and energetic responses.

CUSTOMIZED DESIGN

Aesthetic experiences are hardwired in all of us, and have been passed down in our DNA. Things such as colors and scent have different meaning to different people. Our Default Mode Network in our brain controls preferences and what we understand to be true. In our design process, I take great pleasure in learning what YOU find to be beautiful, appealing, and comforting, and incorporating those elements in your customized environment.

SERVICES WE PROVIDE IN NEUROAESTHETICS

"Successful" spaces translate to success in your life. Our clients receive raises and promotions, they become closer with their families, and they've even told us that they physically feel better. We've also learned that businesses with biophilic design enjoy 25% increase in sales and productivity. As an SIDC Certified Interior Designer in neuroaesthetics, we carefully create customized environments filled with love & luxury to promote health, wealth and happiness.

Elan Design is proud to be an expert in neuroaesthetics, and has partners within the industry to incorporate current technology in lighting and sound systems, along with quality, customizable goods into every space. Here are some of the ways Elan Design is bringing the power of interior design & fine art to our clients and industry colleagues.

FULL-SERVICE INTERIOR DESIGN

ROOM READING CONSULTATION FOR HOMEOWNERS

NEUROAESTHETICS CONSULTATION FOR INDUSTRY PROFESSIONALS

NEUROAESTHETICS ADVISOR TO COMMERCIAL ENTITIES

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PRIVACY POLICY

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